Stick with us for the details if you like having the full picture before you build a budget.
What Does a Headshot Station Cost Per Attendee?
Headshot stations generally run between $250 and $600 an hour, depending on the market and on whether a photographer is running the station or it is an automated kiosk. We charge for the time we are on site rather than by the number of attendees, so your cost does not climb as more of your people come through.
Spread across a full room, a station usually works out to around $25 per attendee. A professional headshot session typically runs $150 to $450 depending on the market and what is included, so each of your attendees walks away with something they would otherwise have paid for themselves. That makes a station straightforward to justify to a board, a committee, or a sponsor.
At that number, you can usually fold the station into the ticket price. When a ticket already covers a venue and a meal, a few dollars more will cover the headshot too.
Should You Book a Half Day or a Full Day?
We size the station to your headcount rather than to the length of your program, because the number of people who want a headshot determines how long we need to stay open.
Headshot stations are popular and lines do form, so booking enough time is what lets us get through as many of your attendees as possible. You do not need to work the timing out yourself. Tell us your headcount and we will size it with you.
Can Sponsors or VIP Tickets Cover a Headshot Station?
Yes, and a lot of organizers handle it exactly that way.
A headshot station is one of the easier things to attach a sponsor to, because the value is visible and everyone in the room experiences it personally. The sponsor gets their name on something people actually use, which does more for them than a logo on a program.
VIP ticket tiers work the same way. If your event already has a premium tier, a professional headshot is a strong addition to it, and the tier price frequently covers the station on its own.
When Is a Headshot Station Not a Good Fit?
We would rather say this now than after two calls. A station is probably not right for your event if:
- Most of your attendees are not professionals who care about having a current headshot
- Your event is under 40 people, where the cost per person stops making sense
- Your program has very little break time for people to step away and get their picture taken
- You are mainly looking for an entertainment option, in which case a photo booth is the better buy and we will tell you so
How Far in Advance Do I Need to Book a Headshot Station?
Book as early as you can. Once the station is on the schedule, you can advertise it while you are still selling tickets, and a professional headshot is a real draw for the people you most want in the room.
